Womens Billabong Clothing International's values remain consistent with its foundation objectives, which include a commitment to brand protection and enhancement, the manufacture of design-relevant and functional products, marketing in the core boardsports channels, the professional development of staff and ongoing customer service and relationships. Womens Billabong clothing International's products are licensed and distributed in more than 100 countries and are available in approximately 8000 doors worldwide. Products are distributed through specialised boardsports retailers and through the Company's own branded retail outlets. The majority of revenue is generated through wholly-owned operations in Australia, North America, Europe, Japan, New Zealand and Brazil. The Company Billabong clothing brand is marketed and promoted internationally through association with high profile professional athletes, junior athletes and events. Womens Billabong Clothing was founded on Australia's Gold Coast in 1973 by surfer and surfboard shaper Gordon Merchant and his partner.